The Challenge
A regional logistics company struggling with last-mile delivery economics. Cost per delivery had risen 28% in two years due to driver shortages, fuel costs, and inefficient routing. Customer satisfaction was declining as delivery windows expanded.
Our Approach
We redesigned the entire last-mile operation: new route optimization algorithms, dynamic delivery windows, driver scheduling overhaul, and a customer communication platform. We piloted in three markets before rolling out network-wide.
Results
- 40% reduction in cost per delivery
- Delivery windows narrowed from 4-hour to 2-hour
- Driver retention improved 35%
- Customer NPS increased from 32 to 67
- ROI achieved within 8 months